Employee Spotlight – Hollie W., National Account Manager

What does a day in the life at BAF look like for you?

Every day is unique!  I enjoy time spent with the customer, establishing partnerships, working with our products, providing solutions and new ways to serve our foods. Our expanding portfolio has made it even more exciting to work with new customers and menu opportunities.

How do you describe BAF as an organization to people outside of the industry?

That it is a great family owned company that I am proud to be a part of.  It is a company with high integrity, with a rich history of doing good for both the industry and communities served.  It is full of talented people and one with defined values that aren’t just written, they are embraced.

What BAF Value resonates with you most and why? 

Mean What You Say and Find a Way, equally.  As a company representative, it is great to communicate with confidence knowing that our word is our bond.  We always honor our commitments and are honest in our communication.  And we always Find a Way, holding ourselves personally accountable to deliver the best results possible.  We do the right thing!

What is one of your earliest food memories?

Family meals at my Mammaw and Pappaw’s house growing up.  Most foods on the table were sourced from their garden, the “deer” woods, or through exchanges with people in our community.  It was a Locally Sourced platform well before its popularity.